Privacy Policy

Šerkšno medus (serksnomedus.lt) · Last updated: 2026-11-10

1. General provisions

This Privacy and Cookie Policy (the Policy) explains how we collect, use, store and process your personal data when you visit the online shop serksnomedus.lt (the Website), buy our products or otherwise interact with us.

When processing personal data, we comply with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (the General Data Protection Regulation, GDPR), the Law on Legal Protection of Personal Data of the Republic of Lithuania, the Law on Electronic Communications and other applicable legislation.

By using the Website, you confirm that you have read this Policy.

2. Data controller

NameFarmer Regina Šerkšnienė
Farmer code0151411
VAT codeLT 1000 0989 4819
AddressPušynės g. 6, Girkalnis, LT-60314 Raseinių r. sav.
Emailinfo@serksnomedus.lt
Phone+370 650 21 221

3. What personal data we collect

Depending on how you use the Website, we may process the following data:

a) Order and purchase data

  • first name and last name;
  • delivery and billing address;
  • email address;
  • phone number;
  • order contents, amount and purchase history;
  • payment method (we do not store payment data ourselves – see Section 6).

b) Communication data

  • data you provide when you contact us by email, through the contact form or by phone.

c) Technical and usage data (collected automatically)

  • IP address and approximate location;
  • browser and device type, operating system;
  • date and time of visit, pages viewed, referring source;
  • data generated by cookies and similar technologies (see Section 9).

We do not collect special categories of (sensitive) personal data, and we do not process data of children under 14 without the consent of a parent or guardian.

4. Purposes and legal bases for processing

PurposeData processedLegal basis (GDPR)
Fulfilling orders, selling and delivering goodsOrder and purchase dataPerformance of a contract (Art. 6(1)(b))
Accounting and invoicingPurchase and payment dataLegal obligation (Art. 6(1)(c))
Handling enquiries and complaints, customer serviceCommunication dataLegitimate interest / contract (Art. 6(1)(f) / (b))
Website operation and security (e.g. spam protection with reCAPTCHA)Technical dataLegitimate interest (Art. 6(1)(f))
Statistics and traffic analysis (Google Analytics)Cookie dataConsent (Art. 6(1)(a))
Marketing, remarketing and measuring advertising effectiveness (Meta Pixel, Google Ads)Cookie dataConsent (Art. 6(1)(a))
Direct marketing by email (if you subscribe to our newsletter)Email, first nameConsent (Art. 6(1)(a))

5. Data retention periods

  • Order and accounting data – kept for the period required by law (e.g. the Law on Accounting), usually 10 years.
  • Customer account and purchase history data – for as long as you have an account or until you ask us to delete it.
  • Communication (enquiry) data – up to 2 years after the end of the communication.
  • Marketing consent data – until you withdraw your consent.
  • Cookie data – see the cookie table in Section 9 (the duration of each cookie is listed separately).

6. Who we share data with (recipients)

We do not sell your data. We may share data only with trusted service providers (data processors) who help us run our business:

  • Hosting provider – to host the Website;
  • Courier and postal service providers – to deliver goods;
  • Payment service providers and banks – to process payments (you enter your card details in the secure environment of the payment institution; we neither see nor store them);
  • Accounting service provider;
  • Google Ireland Ltd. – traffic statistics and advertising (Google Analytics, Google Ads, Google Tag Manager, reCAPTCHA);
  • Meta Platforms Ireland Ltd. – advertising and measuring its effectiveness (Meta / Facebook Pixel, Conversions API);
  • Competent authorities – where required by law.

Some service providers (e.g. Google, Meta) may transfer data outside the European Economic Area (EEA), including to the USA. In such cases, the transfer is based on the Standard Contractual Clauses (SCC) approved by the European Commission and/or the EU-US Data Privacy Framework.

7. Your rights

Under the GDPR, you have the right to:

  • access the personal data we process about you;
  • have inaccurate data corrected;
  • have your data erased (the “right to be forgotten”);
  • restrict the processing of your data;
  • data portability;
  • object to the processing of your data (including direct marketing);
  • withdraw your consent at any time (this does not affect the lawfulness of processing carried out before the withdrawal);
  • lodge a complaint with the supervisory authority – the State Data Protection Inspectorate (L. Sapiegos g. 17, Vilnius, ada@ada.lt, vdai.lrv.lt).

To exercise your rights, please email us at info@serksnomedus.lt. We will reply within 30 calendar days at the latest.

8. Data security

We apply appropriate technical and organisational measures to protect your data against unauthorised access, loss or disclosure: SSL/TLS encrypted connection (HTTPS), restricted access, regular updates and protection against automated attacks (reCAPTCHA).

9. Cookie policy

9.1. What cookies are

Cookies are small text files that your browser stores on your device when you visit the Website. They help the Website work properly, remember your choices, analyse traffic and show relevant advertising. Other technologies, such as localStorage and tracking pixels, are used in a similar way.

9.2. Cookie categories

  • Strictly necessary (technical) – needed for the Website to work (cart, session, security). Used without consent.
  • Statistics (analytics) – help us understand how visitors use the Website. Used only with your consent.
  • Marketing – used for advertising and measuring its effectiveness. Used only with your consent.

9.3. Cookies used on the Website

This list was compiled by scanning the Website on 10 November 2026 (home, shop, product, cart, checkout, account and contact pages). Non-essential cookies are not used until you choose otherwise in the cookie banner.

Strictly necessary

No consent needed
NameProviderPurposeDuration
woocommerce_cart_hash woocommerce_items_in_cartserksnomedus.ltCart functionality: whether the cart has items and whether its contents changedSession
wp_woocommerce_session_*serksnomedus.ltLinks your browser to your cart and order2 days
wordpress_logged_in_* wordpress_sec_* wp-settings-*serksnomedus.ltLogged-in user session and settings (only if you log in to an account)Session / 1 year
cmplz_banner-status cmplz_functional cmplz_statistics cmplz_marketing cmplz_preferences cmplz_policy_id cmplz_consented_servicesserksnomedus.lt (Complianz)Remembers your choice in the cookie banner1 year
wp_consent_*serksnomedus.lt (WP Consent API)Passes your consent to other plugins on the Website so they respect your choice30 days
AWSALBTG AWSALBTGCORSEveryPay (Swedbank)Load balancing of the payment system during checkout7 days
wc_cart_hash_* wc_fragments_* wc_cart_created storeApiCartData storeApiNonceserksnomedus.lt (localStorage / sessionStorage)Cart data in the browser so pages load fasterSession / until cleared
elementorserksnomedus.lt (localStorage / sessionStorage)State of Website elements (e.g. dismissed notices)Until cleared
_grecaptchaGoogle (localStorage)reCAPTCHA protection against spam and bots in formsUntil cleared

Statistics

Consent required
NameProviderPurposeDuration
_gaGoogle AnalyticsDistinguishes unique visitors13 months
_ga_HLFMPX9N74Google Analytics 4Keeps the visit (session) state13 months

Marketing

Consent required
NameProviderPurposeDuration
_fbp _fbcMeta (Facebook)Meta Pixel: recognises the browser to measure advertising effectiveness and for remarketing3 months
lastExternalReferrer lastExternalReferrerTimeMeta (localStorage)Remembers which website you came fromUntil cleared
_gcl_au _gcl_lsGoogleLinks ad clicks to orders (conversion linking)3 months
sbjs_current sbjs_current_add sbjs_first sbjs_first_add sbjs_session sbjs_udata sbjs_migrationsserksnomedus.lt (WooCommerce)Remembers the source you came from so a marketing channel can be attributed to the orderSession / 30 min

With marketing consent, we also use the Meta Conversions API (events sent from the server) to measure advertising effectiveness. Without consent, this data is not sent. The list of cookies may change as we improve the Website.

9.4. How to manage cookies

  • You can accept or reject non-essential (statistics and marketing) cookies in the cookie banner shown when you visit the Website. You can change your choice at any time:
  • You can also manage or delete cookies in your browser settings. Please note that if you disable strictly necessary cookies, some Website features (e.g. the shopping cart) may not work.
  • Browser instructions: Chrome, Firefox, Safari, Edge.
  • You can opt out of Google Analytics by installing the browser add-on.

10. Changes to this Policy

We may update this Policy from time to time. The current version is always published on the Website with the date of the last update. We will inform you separately of any material changes.

11. Contact

For any questions about personal data and cookies, please contact us: email info@serksnomedus.lt / phone +370 650 21 221